Welcome to The Merchant Blog

The place to get information on hot topics in the merchant industry and at DoorDash.

Latest Posts

How to Increase Restaurant Holiday Sales in 2020

Learn strategies to grow restaurant sales during this holiday season, as well as tips from chefs and restaurateurs who spoke at the Main Street Strong Restaurant Conference, hosted by DoorDash in partnership with National Restaurant Association.

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5 minute read

5 Winter Restaurant Marketing Tips for the Colder Months

While word-of-mouth and review sites will always be important in driving customers to your restaurant, developing your own winter restaurant marketing strategy is critical to driving business and creating loyal customers. 

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5 minute read

Winter Restaurants Prep: How to Add New Revenue Streams

From virtual kitchens to retail items to branded merchandise, there are multiple ways restaurants can adapt their business to expand into new revenue streams during the colder months.

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6 minute read

8 Winter Menu Ideas for Restaurants

Looking for ways to keep your kitchen busy in the winter months? Use some of these winter menu ideas to update your offerings with new items inspired by the season. 

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5 minute read

How to Optimize Your Winter Restaurant Operations in 2020

Follow these tips to ensure your restaurant is set up to provide a clean, cozy, and enjoyable dining experience that keeps your customers and staff safe.

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6 minute read

How to Make the Most of Restaurant Week

Looking to generate buzz, get new customers, or boost sales during a slow period? Teaming up with other businesses to create and promote a virtual or distanced Restaurant Week in your area is the perfect solution. 

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5 minute read

How to Pitch to Restaurant Investors

Before restaurants can earn profits, they need funding. Find out all you need to know about how to pitch to restaurant investors and how to create detailed restaurant pitch decks.

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3 minute read

How to Conduct a Restaurant SWOT Analysis [+ Free Template]

Whether you’re opening a brand new restaurant or looking to update your existing one, a restaurant SWOT analysis is a simple, effective way to assess your competitive positioning and develop a strategy to grow your business.

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5 minute read

Adding Delivery to Your Restaurant: A Step-by-Step Guide

Many restaurants choose to build their own food delivery program in-house rather than partner with a technology platform. Take a look at these 13 steps for adding delivery to your restaurant to see if it’s right for your business. 

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5 minute read

5 Millennial Food Trends and How Restaurants Can Cater to Them

How can restaurants cater to millennial food trends? Explore a number of ways restaurants can stay ahead of the millennial generation with menu and marketing tips. 

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5 minute read

How to Optimize Your Restaurant Kitchen Plan for Dine-In and Delivery

Opening a brand new restaurant or renovating your current setup? Your restaurant kitchen plan will impact your operational efficiency and, ultimately, the guest experience. 

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5 minute read

How Does DoorDash Work for Restaurants?

The choice that likely has the biggest impact on the DoorDash delivery process is the order protocol — that is, how restaurants receive DoorDash orders.  Let's explore the journey of a DoorDash order to highlight how DoorDash works for restaurants. 

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5 minute read

How to Optimize Food Quality for Off-Premise Orders

Looking to ensure food quality in off-premise orders? Learn how to optimize your restaurant menu and operations for takeout and delivery food quality.

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5 minute read

How to Improve Your Restaurant Profit Margin

To improve your restaurant profit margin for on-premise orders and off-premise delivery, focus on two overall strategies: increasing restaurant sales and decreasing expenses. 

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5 minute read

How to Increase Restaurant Sales

As the pandemic continues to transform the dining experience, restaurants can maintain or even increase sales by adapting. From off-premise dining to menu engineering, here are a few strategies to help increase restaurant sales in 2020 and beyond.

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5 minute read

How to Reach New Restaurant Customers in 2020

To attract new customers and stay competitive, restaurants today must not only offer great food and excellent service, but maintain an informative and engaging presence across digital channels. 

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4 minute read

Navigating Off-Premise Today: What Restaurants Need to Know

Navigating off-premise operations for your business can feel intimidating.Here are tips for getting started with pickup and delivery in today’s landscape.

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8 minute read

A New Health & Safety Checklist for Restaurants

Protecting your staff and customers today is top priority. Read about the latest guidelines for your updated food safety management checklist for today.

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9 minute read

How to Boost Your Restaurant’s Social Media Following

Social media can help you find new customers and engage with loyal regulars. Here are strategies to cultivate and build your restaurant's followers.

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10 minute read

5 Ways to Boost Your Restaurant’s Online Visibility

What is a restaurant if nobody knows about it? Make sure your customers can find your business and important information by boosting your online visibility!

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7 minute read

How Automation Is Redefining the Restaurant Industry

New technologies and capabilities for automation are changing the way restaurants operate their business. Here are the technology trends in the restaurant industry you need to know!

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6 minute read

How to Nail Your Restaurant's Local Marketing Strategy

Local marketing is a way to engage customers living in areas that are important to your business. Don't miss out on these local restaurant marketing tips!

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9 minute read

The New Normal For Daily Restaurant Operations

For those ready to adapt and pivot their restaurant operations, this time can be turned into an opportunity.

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5 minute read

Getting Started with DoorDash – Try Us Free

Sign up your restaurant and get ready to increase takeout sales, boost brand awareness, and reach new customers. Get started for FREE today!

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6 minute read

Why Square Pie Guys Launched with a Delivery-First Strategy

As consumer demand for food delivery continues to grow, the Square Pie Guys founders launched their pizzeria with an off-premise strategy.

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9 minute read

Preparing Your Restaurant for Reopening the Doors

With the unforeseen challenges brought on by the current global crisis, preparing your business for a safe reopening is essential.

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7 minute read

Building Brand Awareness for Your Restaurant Business

As you are building brand awareness for your restaurant, allow this simple question to guide you: Why should people go to your restaurant over others?

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9 minute read

5 Ways to Ramp Up Your Restaurant Marketing

Here are 5 ways to start your marketing plan, including money-saving marketing tips for restaurants that are ideal for small to medium-sized businesses.

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5 minute read

Rise in Food Delivery: Why It's Popular Among Today's Consumers

According to recent research, the rise of food delivery has become a major trend among consumers. Find out why you should start with food delivery today!

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5 minute read

Why Restaurants Are Using Food Delivery Apps & Services

Find out the key reasons why managers and owners are incorporating a food service app into their day-to-day operations.

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7 minute read

How to Partner with a Third-Party Delivery Service

There are many benefits to partnering with a third-party restaurant delivery service like DoorDash, check out our blog and find your reason today!

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6 minute read

7 Advantages of Adopting Delivery Service For Your Restaurant

Food delivery apps are ramping up in popularity and hard to ignore! We are sharing the advantages of adopting food delivery services for your restaurant.

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8 minute read

Additional Restaurant Revenue Streams to Increase Sales

Create extra restaurant revenue streams for your restaurant or business. We outlined exactly different strategies that can help increase revenue today!

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6 minute read

6 Strategies To Improve Customer Experience With Food Delivery

We’ve outlined a few tried-and-true strategies to improve customer experience for existing customers as well as make a first great impression on new ones.

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5 minute read

How To Increase Food Delivery Sales By Improving Restaurant Operations

It's time to increase takeout sales for your restaurant! Learn about your food delivery options and see the impacts they can have on your business.

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8 minute read

How New Technology in Restaurants Can Improve Daily Operations

Learn how to streamline your ordering process with new technology, get a better understanding of the customer experience, and grow your business.

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5 minute read

How To Be a Delivery-Only Restaurant

Want to know the ins and outs of food delivery? Here's a step-by-step outline of everything that managers and owners need to know about running a successful delivery-focused restaurant.

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5 minute read

Why Your Restaurant Should Offer Food Delivery

Whether your restaurant is a staple in your neighborhood or an up-and-coming establishment, discover all the benefits included when you partner with DoorDash.

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5 minute read

Supporting Local Businesses and Communities in a Time of Need

Today, we find ourselves in an unprecedented situation, one that requires all of us to take measures above and beyond what we previously could have imagined. I want to share an update with you about our continued efforts to make sure that everyone in our communities is well fed and well cared for.

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4 minute read

The Key Ingredients of a Winning Restaurant Business Plan

Need a hand turning your restaurant dream into a viable business? Here are the key ingredients of a restaurant business plan — and why they matter.

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5 minute read

Dollars and Sense: Understanding Your Restaurant’s P&L

Few things are more important to a restaurant than profits and losses. Here are some tips on how to analyze the numbers that drive your bottom line.

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7 minute read

Six Ways to Increase Loyalty From Your Restaurant Customers Today

Want to turn one-time customers into loyal regulars? Here are some tips to keep hungry diners coming back to your restaurant for seconds.

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6 minute read

Opening Up Shop: What to Consider Before Choosing a Space for Your Restaurant

Whether you’re a cloud kitchen or a dine-in establishment, every restaurant needs a kitchen and a home base. Here’s what you need to know to find the right one.

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6 minute read

The 5 Most Popular Restaurant Types — and Why People Love Them

Your restaurant type influences everything about your business — including your customer base and sales. Find out which restaurant types are most popular with customers.

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7 minute read

5 Strategies for Optimizing Your In-House Restaurant Staff

Satisfaction starts in-house. Find out how to grow your restaurant business with hiring tips and team-building strategies from DoorDash For Merchants.

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7 minute read

Cooking Up a Memorable Restaurant Mission Statement

Memorable mission statements are a secret ingredient for success in the restaurant industry. Find out how to your business with branding tips from DoorDash For Merchants.

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6 minute read

Budgeting 101: How to Create and Follow A Restaurant Budget Plan

Hear from the experts, some tips and tricks for creating a restaurant budget plan — and following through on it. Set your restaurant up for success with our budget planning tools.

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6 minute read

Top 10 Restaurant Industry Trends — And What They Mean For Your New Restaurant

These are the top 10 restaurant industry trends, why they matter, and what they can mean for you. Number 6 may surprise you!

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5 minute read