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Secret Menu is a celebration of the restaurants that are integral to local communities. 

Secret Menu Issue 3 Magazine Cover

United States

Secret Menu, a Magazine for and by the Restaurant Industry

Secret Menu Issue 3: Philly Brings Its Own

Secret Menu is a print and digital magazine from DoorDash that celebrates local restaurant cultures by elevating the often untold stories of restaurateurs, chefs, entrepreneurs, and the communities they’ve created.

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Read interviews, trends, and tips for owning, operating, and ultimately growing a business.

Planning ahead for 2024's biggest days for alcohol sales can help position your restaurant or liquor store as the go-to business for festive alcoholic beverages.

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Top 10 Most Popular Holidays for Alcohol Delivery

A great logo design is the foundation of your restaurant brand identity.


Mx Blog - How to Design a Restaurant Logo That Will Build Your Brand - Designer sketching logo ideas

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Global

How to Design a Restaurant Logo That Will Build Your Brand

Find out why this Denver-based bagel shop partners with DoorDash exclusively to grow a profitable off-premise business. 

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Why Rosenberg's Bagels Quit Third-Party Delivery — Then Partnered Exclusively with DoorDash

The co-founder of Washington, DC's Immigrant Food explains how finding purpose through food advocacy helped her restaurant brand expand.

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How Immigrant Food's Dine-In Transition Amplified Their "Gastroadvocacy" Impact

Get inspired by these restaurant menu examples and learn how to stand out from competitors, attract more customers, and boost sales.

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7 Restaurant Menu Examples: How to Design a Menu that Sells

From off-premise dining to menu engineering to social media promotions, learn how to increase restaurant sales with these creative strategies.

how to increase restaurant sales

8 Proven Ideas to Increase Restaurant Sales

Explore the journey of a delivery order and how exactly DoorDash works for restaurants in 2024.

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How Does DoorDash Work for Restaurants?

Learn the keys to opening a delivery-only, virtual restaurant and/or a restaurant that operates within another restaurant.

Francis Cui of Bak Kung BBQ with DoorDash hot bag

How To Open a Delivery-Only Restaurant

Understand how to incorporate restaurant technology to enhance your business.
 

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United States, Canada & Australia

12 Restaurant Technologies to Help Grow Your Business

How Juan Carlos Aparicio baked his way to running a restaurant (that isn’t a bakery).

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The Breadwinner

Three Philly couples get frank and intimate in sharing their recipes for romance. 

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The Dish on Love

The city has long been a vibrant hub of Vietnamese food. Today, a new generation is striking a balance all their own — between creativity and tradition, innovation and memory.

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Photown Philly

Michael Solomonov of Zahav looks back on where he’s been, where he’s going, and discovers the secret ingredient: letting go of everything he thought it was supposed to look like.

Mike Solomonov at Federal Donuts

Plan Z

Cheesemakers and winemakers. Breweries and distilleries. Bakers and coffee roasters. A journey into the warehouses of Kensington, where artisan upstarts are breathing new life into Philadelphia’s food scene. 

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Make It on Our Own

Learn how Alex Tewfik went from being a food editor in Philly to owning one of the best restaurants in town. 

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What's the Frequency, Alex? 

Down North Pizza, empowering formerly incarcerated staff with opportunities and community support, serves unique Philly-style pies as a force for positive change.

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On a Mission: Down North Pizza

An ode to the unsung heroes of restaurant kitchens from a comedy writer who couldn’t take the heat. 

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Lessons on the Line

Ange Branca was forced to close her beloved restaurant in 2020. Four years later she is opening a new one that comes as close as ever to embodying all that she holds dear.

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The Many Lives of Saté Kampar

A singular Afrocentric grocery, Honeysuckle Provisions holds the belief that a restaurant can be a force for change.

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On a Mission: Honeysuckle Provisions

Chloé Grigri, Amanda Shulman, and Ellen Yin on upending the rules of the game.

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Break on Through

Philadelphia Magazine's food critic on the irrepressible attitude that is the key ingredient of the city's restaurants. 

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Everyone Likes Us, We Don't Care

How Chutatip Suntaranon channeled her upbringing in Thailand — and life spent flying around the world — into one of Philly’s most singular restaurants. 

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The Ambassador of Spice

Marc Vetri's journey from pioneering chef to mentoring the next generation of Philly talent.

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The Godfather

The city's Eritrean-Ethiopian restaurants serve up more — way more — than delicious food.   

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Come One, Come All!

Discover how this Black women-owned liquor store partnered with DoorDash to grow sales and deliver to neighborhoods across Washington, DC.

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How LA Liquors Reached New Customers and Increased Revenue with Alcohol Delivery

Discover the essentials of restaurant website design. Learn how to create an engaging online presence that attracts customers and boosts your restaurant's growth.

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How to Create a Restaurant Website Design that Sells

Unlock the power of restaurant SEO to grow your business. Learn practical tips to optimize your Google Business Profile and attract more customers.

How to Optimize Your Restaurant’s Google Maps Listing

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Improve Restaurant SEO with a Google Business Profile

Explore effective restaurant marketing strategies to grow your business. Learn techniques to attract new customers, increase order volume, and drive restaurant revenue.

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10 Restaurant Marketing Strategies to Boost Your Business

Learn the essentials of building a restaurant website and create an engaging restaurant front page to attract more customers and grow your business.

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12 Strategies for Building a Restaurant Website 

Learn how to create an online ordering website for your restaurant. Get simple steps to build a restaurant website and attract loyal customers for growth.

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How to Create a Restaurant Online Ordering Website

Learn how restaurateur Mike Solomonov built a thriving restaurant group steeped in his core values of generosity and hospitality.

Chef Michael Solomonov

How a Culture of Hospitality Fuels Mike Solomonov's Restaurants

Find out how this Miami-based taqueria partnered with DoorDash to increase sales through creative marketing campaigns.

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Why Coyo Taco Left DoorDash — and Came Back

Are you starting your own food truck? Read this guide and download the free food truck business plan template.

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How To Create an Effective Food Truck Business Plan

From optimizing space to considering equipment placement, explore the key factors for improving a commercial kitchen floor plan.

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How to Make Your Commercial Kitchen Layout More Efficient

Special occasions and holidays are opportunities for liquor stores to drive more orders with customized alcohol gift delivery.

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14 Alcohol Gift Delivery Ideas to Boost Liquor Sales on Special Occasions

What does it take to run a restaurant as a woman in a male-dominated industry? We sat down with women chefs and business owners to share their stories and inspire others.

Ana Gonzales and Hondina Silva, Co-owners of OMG Cafe and Tapas in Toronto.

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United States & Canada

Great Taste, Great Stories: Exploring Women-Led Restaurants In Canada

Find out the busiest holidays for food delivery based on DoorDash data, and get tips to prepare your restaurant for Christmas, New Year's, Mother's Day, and more.

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What are the Busiest Days for Restaurant Food Delivery?

Learn how this restaurant group increased average order value and grew their customer base with Fiserv gift cards, Paytronix loyalty, and DoorDash’s commission-free* online ordering.

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How Storefront Helped Drive Loyalty and More Visits for Lettuce Entertain You

Find out how this Dallas-based late-night pizzeria worked with DoorDash to create a partnership that worked for their unique needs.

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How a Second Chance with DoorDash Led Zalat Pizza to Sustainable Growth

Restaurant conferences and trade shows are excellent opportunities for operators to network and stay ahead of trends. 

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10 US Restaurant Industry Conferences to Attend in 2024

Learn how this restaurant chain in the suburban Washington, D.C. area built a thriving delivery business with DoorDash. 

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How Santini's Grew a Profitable Delivery Business with DoorDash

How DoorDash Drive’s white-label solution increased sales and improved customer experience.

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How honeygrow Grew their Orders by 31% with Drive

Get an overview of restaurant business insurance and policies to consider, including general liability, commercial property, worker's compensation, liquor liability, and more.

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Restaurant Business Insurance: What Operators Need to Know

Help customers choose the right flower for any gift occasion, and download our free flower card messages to brighten any bouquet.

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A Florist's Guide to Flower Card Messages and Meanings

Learn how to take a strategic approach to location analysis before bringing your restaurant to new neighborhoods. 

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Restaurant Location Strategy: How to Choose Where to Open Your Business

Learn how paying tips through payroll helps restaurants streamline operations, reduce risks, and ensure compliance with tipping rules.

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Why Restaurant Owners Should Be Paying Tips Through Payroll

COO Emily Biederman shares why she recommends choosing just one partner for third-party delivery.

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Why Steuben's Partners Exclusively with DoorDash for Third-Party Delivery

These are the best strategies to optimize your food cost percentage formula and improve your restaurant profitability.

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